LEAD DESIGNER: EXHIBITION AND GRAPHIC DESIGNER SPACE POD GALLERY SCIENCE MUSEUM LONDON

Kim Frater, founder of Bid Trawler
Written by Kim Frater
Former Public Sector Buyer • Founder of Bid Trawler • 40+ years' public sector experience
"I believe public procurement shouldn't be complicated. Every guide I write explains the process in plain English so you can bid with confidence."

3 minute read  •  Updated August 2026

A practical guide to understanding what the Science Museum Group really wants and how to build a winning response.

Think about the impact, not just the design

The biggest insight for this tender is that the Science Museum Group isn't just looking for any designer.

They're looking for someone who can create an immersive experience.

One that inspires curiosity and wonder.

The contract is for the Lead Designer role for the Space Pod project at the Science Museum in London.

It covers exhibition and graphic design services from 22 October 2026 to 30 April 2028, with a value of £150,000.

Your design needs to go beyond aesthetics.

It's about engaging the public in science.

Remember the visitors

When designing for the Science Museum, always keep the visitors in mind.

Who are they?

Families, school groups, tourists.

People who might not be familiar with space science but are eager to learn.

Your design should make complex ideas accessible and exciting.

I'd focus on creating interactive elements and clear visuals that spark interest.

Don't just promise creativity, show it

Most bidders will talk about their creative vision.

But promises aren't enough.

Evidence always beats promises.

Showcase past projects where you delivered innovative designs.

Highlight how those designs met the client's needs and engaged audiences.

Consider including:

  • Case studies of successful exhibitions
  • Testimonials from past clients
  • Awards or recognitions you've received
  • Specific outcomes achieved through your designs

Pay attention to what they say

The Science Museum Group wants a designer who can handle both exhibition and graphic design.

That means a seamless integration of physical and visual elements.

They aren't just hiring for your design skills.

They need a partner who understands how to tell a story through space and visuals.

Make sure your submission reflects this dual expertise.

Consistency throughout the project

This contract isn't just about the initial design phase.

It's about maintaining high standards throughout the entire project duration.

From concept development to final installation.

Think about how you'll manage consistency in your design.

What systems do you have in place to ensure quality control?

How will you handle feedback and revisions?

That's what I'd want to see in your response.

One thing I'd keep reminding myself

It's easy to get caught up in the design details.

But always come back to the big picture.

The goal is to inspire and educate visitors about space.

Does every element of your design serve that purpose?

That's the lens I'd use to evaluate every decision.

Show how you'll collaborate with the museum team

Collaboration is key in a project like this.

You're not working in isolation.

I'd explain how you plan to work closely with the Science Museum's curators and education team.

How will you integrate their insights into your design?

What will your process look like?

The museum will want reassurance that you can work effectively as part of their team.

Understand the risks and address them

Every project has its risks.

In this case, it might be about meeting deadlines, budget constraints or technical challenges.

Identify these risks upfront.

Show how you plan to mitigate them.

It demonstrates foresight and professionalism.

Common mistakes

Avoid submissions that:

  • Focus solely on visual appeal without educational value
  • Lack evidence of past successful projects
  • Don't address how you'll maintain quality over the project term
  • Ignore the need for collaboration with the museum team
  • Overlook the importance of visitor engagement
  • Fail to provide a clear process for feedback and revisions
  • Underestimate the integration of exhibition and graphic elements

My Final Thoughts

What the Science Museum Group is really looking for is a partner.

Someone who can bring the Space Pod project to life with creativity and rigour.

This contract, valued at £150,000 and spanning from 22 October 2026 to 30 April 2028, offers a significant opportunity.

With a focus on exhibition and graphic design, your written submission must balance both aspects.

Quality and impact are what will set you apart.

Thanks for reading.

I hope this guide has helped make public procurement feel a little less daunting. If it has, then it's done its job.

Kim
Founder, Bid Trawler

P.S. Got a question?

If you've got a question about anything you've read, or you're stuck on a tender, just send me an email.

Whether it's a quick question or you simply need pointing in the right direction, I'm always happy to help if I can.

kim@bidtrawler.com

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About our "How to Win This Contract" guides

Our guides are written using publicly available procurement information, including contract notices and published tender documents where available. They are designed to help suppliers understand the buyer's likely priorities and think more strategically about their approach. They are not based on any bidder's confidential submission, bespoke bid strategy or non-public procurement information.

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