LGA tender: evidence councils' ambition to support young people into learning and work

Kim Frater, founder of Bid Trawler
Written by Kim Frater
Former Public Sector Buyer • Founder of Bid Trawler • 40+ years' public sector experience
"I believe public procurement shouldn't be complicated. Every guide I write explains the process in plain English so you can bid with confidence."

3 minute read  •  Updated August 2026

A practical guide to understanding what the buyer really wants and how to build a winning response.

Think about the bigger picture

The Local Government Association (LGA) isn't just asking for an executive summary.

They're asking for a narrative.

A story that pulls together the efforts of councils to support young people.

This isn't about listing what councils do.

It's about showing how these activities fit into a broader strategy for change.

You'll need to consider both the current landscape and the potential impact of the Milburn youth and work review solutions.

The contract is about producing a paper that tells this story effectively.

Don't just list activities

Most bidders will simply list what councils are doing.

That's the easy part.

What the LGA is really looking for is insight.

How do these activities work together to support young people?

What are the common themes?

And more importantly, what policy changes are needed?

This is about creating a cohesive picture, not just a collection of facts.

Evidence always beats promises

One thing I noticed when I worked in the public sector was that evidence always carried more weight than promises.

So, gather evidence from councils that shows their impact.

Think about:

  • Case studies that illustrate success
  • Statistics that show improvements
  • Testimonials from young people
  • Feedback from employers
  • Examples of collaboration with other organisations

If you have this evidence, use it.

Remember the end users

At the heart of this tender are young people.

They're the ones who need support into learning and work.

Think about their challenges.

Their aspirations.

Their needs.

If I were writing this tender, I'd be focusing on how councils are meeting these needs.

And how they could do even better with the right policy changes.

The importance of policy asks

The LGA wants a set of policy asks.

This is crucial.

It's not just about what councils are currently doing.

It's about what they need to do more effectively.

Think about the barriers they're facing.

What changes are needed at a national level to remove these barriers?

This is where your insight will really shine.

Show how you'll make life easier for the LGA

This is a piece of work that should make the LGA's job easier.

They want to advocate for councils.

Your paper should give them the tools to do this.

If I were writing this tender, I'd be explaining how my work will help the LGA share practice across the sector.

And how it will support their advocacy efforts in any new system the Government develops.

Pay attention to what they say

The notice mentions the Milburn youth and work review solutions. That tells me it's important.

The Government is expected to develop a new system based on these recommendations.

Your response should show an understanding of this context.

And how your work will support the LGA in this new landscape.

Holding standards over the whole term

Consistency is key.

The LGA needs to know that your work will be thorough and reliable.

Think about how you'll manage the project from start to finish.

How will you ensure consistent quality?

How will you handle any challenges that arise?

I'd want to see a clear plan that covers every stage of the process.

One thing I'd keep reminding myself

At the end of the day, this tender is about young people.

Their futures.

Their opportunities.

Every answer you give should be tested against this.

Is it helping young people?

Is it supporting councils to do more for them?

That's the ultimate goal.

Common mistakes

Avoid submissions that:

  • Focus solely on listing council activities
  • Lack evidence of impact
  • Ignore the importance of policy asks
  • Overlook the end users (young people)
  • Fail to address the Milburn review context
  • Lack a clear narrative tying everything together
  • Don't show how the work will support the LGA's advocacy

My Final Thoughts

The Local Government Association is looking for more than just a paper.

They want a tool that will help them advocate for councils and young people.

The value of this contract is £15,000.

A modest sum, but the impact could be significant.

It's all about quality over quantity.

The ability to pull together a cohesive narrative will be key.

With a strong focus on quality, your written submission could make all the difference.

Thanks for reading.

I hope this guide has helped make public procurement feel a little less daunting. If it has, then it's done its job.

Kim
Founder, Bid Trawler

P.S. Got a question?

If you've got a question about anything you've read, or you're stuck on a tender, just send me an email.

Whether it's a quick question or you simply need pointing in the right direction, I'm always happy to help if I can.

kim@bidtrawler.com

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Our guides are written using publicly available procurement information, including contract notices and published tender documents where available. They are designed to help suppliers understand the buyer's likely priorities and think more strategically about their approach. They are not based on any bidder's confidential submission, bespoke bid strategy or non-public procurement information.

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