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  3. Lot 4 - SCRIM Road Surveys (2027)

Lot 4 - SCRIM Road Surveys (2027)

Kim Frater, founder of Bid Trawler
Written by Kim Frater
Former Public Sector Buyer • Founder of Bid Trawler • 40+ years' public sector experience
"I believe public procurement shouldn't be complicated. Every guide I write explains the process in plain English so you can bid with confidence."

3 minute read  •  Updated October 2026

A practical guide to understanding what the buyer really wants and how to build a winning response.

It's not just about the surveys

When I look at this tender, I'm drawn to what West Sussex County Council is really after.

Yes, they're asking for SCRIM Road Surveys.

But what they're really buying is safety.

They're looking for a supplier who can help them maintain road safety by accurately measuring skid resistance.

This contract covers the provision of Sideway-force Coefficient Routine Investigation Machine Road Surveys in West Sussex during 2027. It's not just about operating the machines, but ensuring the data collected is reliable and actionable.

Think about the impact on road users

Every road survey impacts the people who use the roads.

If I were evaluating bids, I'd be thinking about the disruption to traffic and how it's managed.

West Sussex County Council will want assurance that the surveys will be conducted efficiently, with minimal impact on traffic flow.

Consider how you'll communicate with the local community and manage any potential disruptions.

Don't just promise accuracy, prove it

Accuracy in data collection is critical.

But it's not enough to just say you'll deliver accurate results.

Evidence always beats promises.

I'd want to see:

  • Past performance data showing accuracy rates
  • Client testimonials highlighting reliability
  • Certifications or accreditations that demonstrate quality standards

Pay attention to what they say

The council has made it clear in their description that they're looking for "suitably qualified and interested organisations."

This tells me they're placing a strong emphasis on qualifications and interest.

Make sure your response highlights your team's qualifications and your genuine interest in maintaining road safety in West Sussex.

Managing the contract over time

Consistency is key.

West Sussex County Council will want to know that your standards won't slip over the contract period.

I'd focus on:

  • How you'll ensure consistent staffing levels
  • Your plans for ongoing training and development
  • How you'll handle equipment maintenance and calibration

How you make life easier for them

Every contract has a management overhead for the buyer.

Think about how you can reduce that burden.

If I were writing this tender, I'd explain how my processes will simplify their workload.

Maybe it's through clear reporting systems or regular check-ins to keep them informed.

Remember the local context

This contract is based in West Sussex.

Understanding the local area can set your bid apart.

Consider the specific challenges and needs of the region that your surveys can address.

Show that you're not just a national company swooping in, but a partner who understands the local roads and conditions.

One thing I'd keep reminding myself

At the heart of this contract is safety.

Every decision you make and every line you write should come back to this core goal.

Ask yourself: "How does this help keep the roads safe?"

That's the question to test every answer against.

Common mistakes

Avoid submissions that:

  • Fail to address how traffic disruption will be minimised
  • Only promise accuracy without evidence to back it up
  • Overlook the importance of staff qualifications
  • Ignore the specific needs and conditions of West Sussex roads
  • Lack a clear plan for ongoing communication with the council
  • Don't mention equipment maintenance and calibration
  • Neglect to highlight past performance in similar projects

My Final Thoughts

West Sussex County Council is looking for more than just a service provider.

They're looking for a partner in road safety.

This contract, valued at £30,000 and running from 30 Dec 2026 to 10 Nov 2027, places a premium on quality and expertise.

With a focus on qualifications and a clear emphasis on accuracy and minimal disruption, your written submission should carry real weight in demonstrating your capability.

Thanks for reading.

I hope this guide has helped make public procurement feel a little less daunting. If it has, then it's done its job.

Kim
Founder, Bid Trawler

P.S. Got a question?

If you've got a question about anything you've read, or you're stuck on a tender, just send me an email.

Whether it's a quick question or you simply need pointing in the right direction, I'm always happy to help if I can.

kim@bidtrawler.com

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About our "How to Win This Contract" guides

Our guides are written using publicly available procurement information, including contract notices and published tender documents where available. They are designed to help suppliers understand the buyer's likely priorities and think more strategically about their approach. They are not based on any bidder's confidential submission, bespoke bid strategy or non-public procurement information.

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