Pregnancy Test Strips

Kim Frater, founder of Bid Trawler
Written by Kim Frater
Former Public Sector Buyer • Founder of Bid Trawler • 40+ years' public sector experience
"I believe public procurement shouldn't be complicated. Every guide I write explains the process in plain English so you can bid with confidence."

3 minute read  •  Updated September 2026

A practical guide to understanding what the buyer really wants and how to build a winning response.

It's not just about the test strips

The first thing to realise here is that The Shrewsbury and Telford Hospital NHS Trust isn't just buying pregnancy test strips.

They're ensuring reliability in medical diagnostics.

It's about having the right tools on hand for accurate and timely patient care.

The contract is specifically for pregnancy test strips, classified under medical consumables and valued modestly at £7,079. But there's more beneath the surface than just the numbers.

Think about patient impact

When you imagine the end users, it's not just about the hospital staff using the strips.

Consider the patients.

Expectant mothers relying on these tests for early detection.

Accurate results can significantly impact their care journey.

Your response should reflect how your strips ensure accuracy and consistency.

Reliability over price

The value of £7,079 might seem small, but the stakes are high.

In healthcare, reliability often trumps cost.

Make sure you demonstrate that your product consistently delivers accurate results.

Highlight any certifications or standards your strips meet.

Quality assurance will be key here.

Pay attention to what they say

The Trust wants medical consumables they can trust.

That means they won't be swayed by the lowest price alone.

If I were evaluating bids, I'd look closely at the quality guarantees provided.

The Trust is looking for value for money, not just the cheapest option.

Evidence always beats promises

Many suppliers will promise accuracy and reliability.

Few will back it up with evidence.

If you have data on the accuracy of your test strips, include it.

Consider these types of evidence:

  • Clinical trial results
  • Customer testimonials
  • Quality certifications
  • Case studies of past success
  • Independent testing results

Don't overlook the supply chain

Consistency isn't just about the product.

It's about timely delivery too.

I'd want to see how you'll maintain supply over the four-year term.

Explain your logistics and how you handle disruptions.

Remember the NHS Trust's concerns

The Trust's primary concern is likely ensuring they never run out of stock.

Your bid should reassure them that you have robust stock replenishment systems.

Highlight your supply chain resilience.

Keep standards high throughout

A four-year term means maintaining standards is crucial.

Think about how you'll ensure quality and consistency over time.

Address potential challenges like staff changes or supplier issues.

Show that you've got a plan for continuity.

One thing I'd keep reminding myself

Every submission point should be tested against one question.

"How does this make life better for the patients?"

Because ultimately, that's what the Trust is buying.

Common mistakes

Avoid submissions that:

  • Fail to provide evidence of product accuracy
  • Overlook logistics and supply chain details
  • Focus solely on price rather than quality
  • Ignore patient impact and safety
  • Lack quality assurance details
  • Do not address continuity and long-term reliability

My Final Thoughts

The Shrewsbury and Telford Hospital NHS Trust is seeking more than just pregnancy test strips.

They're looking for a partner in patient care.

With a contract value of £7,079 over four years, it's clear that quality is a priority.

The Trust isn't just interested in the lowest price.

Quality will likely weigh heavily in their decision-making.

Thanks for reading.

I hope this guide has helped make public procurement feel a little less daunting. If it has, then it's done its job.

Kim
Founder, Bid Trawler

P.S. - Got a Question?

If you've got a question about anything you've read, or you're stuck on a tender, just send me an email.

Whether it's a quick question or you simply need pointing in the right direction, I'm always happy to help if I can.

kim@bidtrawler.com

Ready to decide whether this contract is worth bidding?

View the opportunity on BidTrawler and access everything you need to make an informed decision, including the full tender information, direct access to the tender documents, the current supplier, who's winning similar contracts, who else may be bidding, buyer intelligence, our exclusive Inside View, your personalised Winnability Score and an AI-powered contract review.

View the Full Contract & Exclusive Inside View on BidTrawler →

Thanks for reading.

I hope this guide has helped make public procurement feel a little less daunting. If it has, then it's done its job.

Kim
Founder, Bid Trawler

P.S. Got a question?

If you've got a question about anything you've read, or you're stuck on a tender, just send me an email.

Whether it's a quick question or you simply need pointing in the right direction, I'm always happy to help if I can.

kim@bidtrawler.com

Ready to decide whether this contract is worth bidding?

View the opportunity on Bid Trawler and access everything you need to make an informed decision, including the full tender information, direct access to the tender documents, the current supplier, who's winning similar contracts, who else may be bidding, buyer intelligence, our exclusive Inside View, your personalised Winnability Score and an AI-powered contract review.

View the Full Contract & Exclusive Inside View on Bid Trawler →
About our "How to Win This Contract" guides

Our guides are written using publicly available procurement information, including contract notices and published tender documents where available. They are designed to help suppliers understand the buyer's likely priorities and think more strategically about their approach. They are not based on any bidder's confidential submission, bespoke bid strategy or non-public procurement information.

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