Occupational Health Services

Kim Frater, founder of Bid Trawler
Written by Kim Frater
Former Public Sector Buyer • Founder of Bid Trawler • 40+ years' public sector experience
"I believe public procurement shouldn't be complicated. Every guide I write explains the process in plain English so you can bid with confidence."

3 minute read  •  Updated August 2026

A practical guide to understanding what the buyer really wants and how to build a winning response.

Think beyond the checklist

When you look at this tender from Affinity Water, it might seem like a straightforward list of occupational health services.

But look closer.

They're not just buying a service.

They're seeking a partner who can integrate seamlessly into their operations and support their employees' well-being.

That's the real focus.

The contract covers a comprehensive range of services, from health assessments to counselling and physiotherapy. It's clear they need more than just occupational health; they need a holistic approach to employee wellness.

Understand the people you’re supporting

Affinity Water isn't just a name.

It's an organisation made up of individuals who keep the water flowing in the East of England.

So, think about what those individuals face daily.

High-pressure roles, safety-critical environments and the need for rapid response.

Your services need to support their physical and mental health effectively.

They're not just looking for a provider who checks boxes.

They want someone who understands the pressures of their industry and can tailor services accordingly.

Don't just offer services; offer solutions

Every bidder will promise comprehensive occupational health services.

But that's not enough.

Affinity Water wants solutions that address the root causes of workplace health issues.

If I were writing this tender, I’d focus on how my services prevent problems, not just respond to them.

Talk about proactive health surveillance, regular engagement activities and tailored wellness programmes.

Show them you’re thinking ahead, not just reacting.

Pay attention to what they say

The tender highlights several key services.

But what stands out is the emphasis on "management advice and guidance" and "employee assistance".

These aren't just add-ons.

They’re crucial components that Affinity Water values highly.

They've mentioned telephone and email support for ad hoc queries.

That tells me they're looking for responsiveness and accessibility.

Your response should explain how you'll deliver this support reliably.

Evidence always beats promises

Affinity Water will hear a lot of promises.

What they need is proof.

If you have evidence of success in similar environments, use it.

  • Case studies demonstrating effective absence management
  • Statistics on improved employee well-being from your programmes
  • Testimonials from previous clients highlighting your impact

These are the things that will make your bid stand out.

How you'll maintain standards over time

Delivering consistent service over the contract’s lifespan is a challenge.

But it's one you must address.

Think about how you'll ensure your team stays motivated and standards remain high.

Will you have regular training sessions?

How will you manage staff turnover?

Affinity Water needs reassurance that you’ll provide the same level of service from start to finish.

One thing I'd keep reminding myself

The core of this tender is about people.

Yes, it's about occupational health.

But ultimately, it's about supporting the individuals who work for Affinity Water.

I'd keep asking myself, "How does this benefit the employees?"

Every part of your proposal should connect back to this question.

Common mistakes

Avoid submissions that:

  • Focus solely on the list of services without context
  • Overlook the importance of mental health support
  • Fail to provide evidence of past success
  • Neglect to address long-term service consistency
  • Ignore the specific needs of Affinity Water's workforce
  • Present generic solutions that could apply to any sector
  • Forget to emphasise accessibility and responsiveness

My Final Thoughts

Affinity Water is looking for more than just a service provider.

They want a partner who can enhance their employees' well-being and integrate smoothly into their operations.

With a contract value of £800,000, there's a substantial opportunity here.

But remember, the weighting on quality versus price will guide your approach.

Focus on the written submission, demonstrating how your comprehensive, proactive health and well-being services align with Affinity Water’s needs.

Thanks for reading.

I hope this guide has helped make public procurement feel a little less daunting. If it has, then it's done its job.

Kim
Founder, Bid Trawler

P.S. Got a question?

If you've got a question about anything you've read, or you're stuck on a tender, just send me an email.

Whether it's a quick question or you simply need pointing in the right direction, I'm always happy to help if I can.

kim@bidtrawler.com

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About our "How to Win This Contract" guides

Our guides are written using publicly available procurement information, including contract notices and published tender documents where available. They are designed to help suppliers understand the buyer's likely priorities and think more strategically about their approach. They are not based on any bidder's confidential submission, bespoke bid strategy or non-public procurement information.

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