Relocation of Thorne Moors Viewing Tower

Kim Frater, founder of Bid Trawler
Written by Kim Frater
Former Public Sector Buyer • Founder of Bid Trawler • 40+ years' public sector experience
"I believe public procurement shouldn't be complicated. Every guide I write explains the process in plain English so you can bid with confidence."

3 minute read  •  Updated September 2026

A practical guide to understanding what the buyer really wants and how to build a winning response.

Think about why the tower matters

When I look at this tender, I see a project that's about more than just moving a structure.

It's about preserving a visitor experience at Thorne Moors.

Natural England isn't just asking you to dismantle a tower and rebuild it 700 metres away.

They're entrusting you with a part of the Humberhead Peatlands National Nature Reserve.

They want to ensure the tower remains a safe and inviting spot for visitors.

The project covers dismantling, relocating and reconstructing the viewing tower, with some minor remedial works along the way.

Don't just describe the mechanics

It's easy to fall into the trap of detailing how you'll dismantle and rebuild the tower.

But that's only half the story.

If I were evaluating bids, I'd look for a narrative that goes beyond the nuts and bolts.

How will you ensure the tower is safe and structurally sound after it's moved?

Show your understanding of the environmental sensitivity and how you'll minimise disruption to the reserve.

That's what will set you apart.

Pay attention to what they say

Natural England has entrusted you with an important part of their reserve.

They want to see that you respect the site and its significance.

Environmental considerations will likely be a priority.

I'd make sure my submission speaks to how I'll protect the natural surroundings during the work.

Highlight your experience in working within sensitive environments.

Remember the people visiting

Think about the end users.

Visitors come to Thorne Moors to experience nature.

They want an unobstructed view and a safe platform to enjoy it from.

Keep that visitor experience in mind.

Explain how your work will maintain or even enhance it.

Evidence always beats promises

This is something I always emphasise.

It's easy to claim you can do the job well.

But can you prove it?

If you've done similar projects, show it.

  • Case studies of past relocations
  • Testimonials from satisfied clients
  • Safety records and environmental management credentials
  • Photographic evidence of your work

Evidence always carries more weight than promises.

The challenge of consistent quality

One thing that stands out in projects like this is maintaining quality throughout.

From start to finish.

Natural England will want to know that standards won't slip.

Talk about your approach to quality control.

How will you ensure the project stays on track and meets all specifications?

Make life easier for Natural England

Every contract involves some work for the client.

But the best contractors find ways to reduce that burden.

If I were writing this tender, I'd explain how my project management processes will simplify things for Natural England.

  • Clear communication channels
  • Timely updates on project progress
  • Proactive problem-solving

One thing I'd keep reminding myself

Remember, this is a nature reserve.

Your work affects not just the structure but the environment around it.

I'd keep asking myself:

"How will my approach benefit both the tower and the natural surroundings?"

That's the question that should guide every part of your response.

Common mistakes

Avoid submissions that:

  • Focus solely on the technical aspects without mentioning environmental impact
  • Fail to provide evidence of past successful projects
  • Ignore the significance of the nature reserve context
  • Overlook the importance of visitor experience
  • Lack clear quality control measures
  • Don't address potential challenges in the relocation process

My Final Thoughts

Natural England is looking for more than just a contractor.

They want a partner who understands the significance of the Thorne Moors Viewing Tower and its role in the reserve.

With a contract value of £35,000 and a focus on quality, your written submission will be key.

Reflect the importance of the site and how your work will preserve its integrity.

Thanks for reading.

I hope this guide has helped make public procurement feel a little less daunting. If it has, then it's done its job.

Kim
Founder, Bid Trawler

P.S. Got a question?

If you've got a question about anything you've read, or you're stuck on a tender, just send me an email.

Whether it's a quick question or you simply need pointing in the right direction, I'm always happy to help if I can.

kim@bidtrawler.com

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Our guides are written using publicly available procurement information, including contract notices and published tender documents where available. They are designed to help suppliers understand the buyer's likely priorities and think more strategically about their approach. They are not based on any bidder's confidential submission, bespoke bid strategy or non-public procurement information.

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