Bromley 0-19 Public Health Nursing Service
A practical guide to understanding what the buyer really wants and how to build a winning response.
Remember it's about the children, not just the service
When the London Borough of Bromley talks about recommissioning this service, they're really talking about the lives of children and young people.
Yes, the contract covers health visiting and school nursing for ages 0-19.
But the real focus is on supporting health, well-being and development.
If your response is only about delivering tasks, you'll sound like everyone else.
Bromley wants a partner who sees beyond the mechanics.
Pay attention to what they say
The notice makes it clear.
The Council is looking for a provider who can deliver the Healthy Child Programme.
They've chosen to use the Competitive Procedure of the Provider Selection Regime.
This isn't just about meeting basic requirements.
It's about showing how you'll prioritise key public health outcomes.
That's what I'd focus on.
Think about the families, not just the children
Your service will touch the lives of entire families, not just the children.
If I were evaluating bids, I'd be looking for how you engage with parents and carers.
How you support their needs.
How you involve them in the health journey of their children.
Remember, a holistic approach is often what sets a bid apart.
Evidence always beats promises
One thing I noticed when I worked in the public sector was the gap between what bidders promised and what they could prove.
Evidence is crucial.
If you have it, use it.
- Previous success in similar programmes
- Testimonials from families or local authorities
- Statistics showing outcomes you've achieved
- Awards or accreditations in public health
These will carry more weight than promises alone.
Show how you'll manage the contract over five years
Consistency is a challenge.
Delivering a high standard over five years, from 2027 to 2032, requires robust management.
I'd want to know your plans for:
- Staff recruitment and retention
- Training and development
- Performance monitoring
- Handling absenteeism and turnover
- Continuous improvement
The Council will want assurance that you can maintain service quality throughout.
Don't just promise support, show how you'll deliver it
Every bidder will claim they'll support the health and development of children.
Few will show how they'll do it.
If I were writing this tender, I'd explain my approach in detail.
How will you deliver the Healthy Child Programme?
What methodologies will you use?
How will you ensure inclusivity for all families in Bromley?
The importance of local knowledge
This is a service for Bromley residents.
Understanding the local context is vital.
If you've worked in Bromley before, use that experience.
If not, demonstrate your commitment to learning about the community.
Show how you'll tailor your approach to fit local needs.
One thing I'd keep reminding myself
Every decision you make in this contract will impact real families and children.
I'd keep asking myself:
"How does this benefit the people we're serving?"
That question should guide every part of your response.
Common mistakes
Avoid submissions that:
- Focus solely on tasks rather than outcomes
- Lack evidence of past performance
- Ignore the importance of engaging with families
- Overlook the need for a detailed management plan
- Fail to demonstrate local understanding
- Assume promises will suffice without proof
- Ignore the specific requirements of the Healthy Child Programme
- Forget about the full five-year term
My Final Thoughts
The London Borough of Bromley isn't just buying a service.
They're investing in the health and future of their youngest residents.
With a contract value of £25,400,000 over five years, quality will be crucial.
The weighting for quality will likely be significant.
Your written submission should reflect this focus.
Thanks for reading.
I hope this guide has helped make public procurement feel a little less daunting. If it has, then it's done its job.
P.S. Got a question?
If you've got a question about anything you've read, or you're stuck on a tender, just send me an email.
Whether it's a quick question or you simply need pointing in the right direction, I'm always happy to help if I can.
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Our guides are written using publicly available procurement information, including contract notices and published tender documents where available. They are designed to help suppliers understand the buyer's likely priorities and think more strategically about their approach. They are not based on any bidder's confidential submission, bespoke bid strategy or non-public procurement information.