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  3. Distress Brief Intervention

Distress Brief Intervention

Kim Frater, founder of Bid Trawler
Written by Kim Frater
Former Public Sector Buyer • Founder of Bid Trawler • 40+ years' public sector experience
"I believe public procurement shouldn't be complicated. Every guide I write explains the process in plain English so you can bid with confidence."

3 minute read  •  Updated October 2026

A practical guide to understanding what the buyer really wants and how to build a winning response.

Think about the purpose behind the intervention

This isn't just about delivering a service.

It's about providing immediate support to individuals in emotional distress.

What the Council really wants is a solution that can integrate seamlessly with existing health and social care services in Lanarkshire.

The contract covers the delivery of Distress Brief Intervention (DBI) services, led by North Lanarkshire Social Care on behalf of South Lanarkshire Social Care service and NHS Lanarkshire.

Remember who you're supporting

The people you will be working with are in distress.

They need empathy, understanding and immediate support.

If I were evaluating bids, I'd look for how well you understand this need and how you plan to address it.

Your approach should reassure the Council that you can handle sensitive situations effectively.

Don't underestimate the importance of integration

In Lanarkshire, there's a strong culture of partnership working.

This is a key part of their strategy.

Your bid should highlight how your service will integrate with existing health and social care partnerships.

Explain your experience in collaborative working and how you will build and maintain these vital relationships.

Evidence always beats promises

One thing I noticed when I worked in the public sector was that promises alone don’t carry much weight.

Evidence does.

  • Case studies from similar projects
  • Testimonials from partners
  • Measurable outcomes from past interventions
  • Staff qualifications and training records

These are the types of evidence that will make your submission stand out.

Focus on outcomes, not just activities

The Council isn't just interested in what you'll do.

They want to know what difference you'll make.

Describe the outcomes your service will achieve, like reduced distress levels and improved client wellbeing.

Explain how you'll measure these outcomes and report them back to the Council.

Pay attention to what they say

The notice is clear that this contract operates within the Regulation 74 framework.

This means it's not just about the lowest price.

Quality and the ability to deliver the service effectively are crucial.

That's where your written submission needs to shine.

Show how you'll maintain high standards

Consistency is key.

How will you ensure your service remains high-quality throughout the contract term?

I'd want to see your plans for staff training, supervision and performance monitoring.

Explain how you'll deal with staff absences or emergencies without compromising service quality.

One thing I'd keep reminding myself

This contract is about more than just meeting a requirement.

It's about making a real difference to people in distress.

As you draft your bid, keep asking yourself: "How does this help the end user?"

If you stay focused on that, your submission will resonate with the evaluators.

Common mistakes

Avoid submissions that:

  • Overlook the need for integration with existing services
  • Focus too heavily on price over quality
  • Fail to provide evidence for claims made
  • Neglect to describe measurable outcomes
  • Ignore the sensitive nature of the work
  • Lack detail on staff training and support
  • Underestimate the importance of partnership working
  • Do not address the unique needs of the Lanarkshire community

My Final Thoughts

North Lanarkshire Council is looking for a partner who can deliver more than just a service.

They want a contractor who understands the local community and can work seamlessly within the existing health and social care framework.

With the contract being managed by North Lanarkshire Social Care for both South Lanarkshire services and NHS Lanarkshire, the emphasis is on collaboration and quality.

This isn't about being the cheapest.

It's about delivering a consistent, high-quality service.

That's what you need to focus on in your written submission.

Thanks for reading.

I hope this guide has helped make public procurement feel a little less daunting. If it has, then it's done its job.

Kim
Founder, Bid Trawler

P.S. Got a question?

If you've got a question about anything you've read, or you're stuck on a tender, just send me an email.

Whether it's a quick question or you simply need pointing in the right direction, I'm always happy to help if I can.

kim@bidtrawler.com

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About our "How to Win This Contract" guides

Our guides are written using publicly available procurement information, including contract notices and published tender documents where available. They are designed to help suppliers understand the buyer's likely priorities and think more strategically about their approach. They are not based on any bidder's confidential submission, bespoke bid strategy or non-public procurement information.

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