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  3. Kent Integrated Family Domestic Abuse Service (KIFDAS)

Kent Integrated Family Domestic Abuse Service (KIFDAS)

Kim Frater, founder of Bid Trawler
Written by Kim Frater
Former Public Sector Buyer • Founder of Bid Trawler • 40+ years' public sector experience
"I believe public procurement shouldn't be complicated. Every guide I write explains the process in plain English so you can bid with confidence."

3 minute read  •  Updated October 2026

A practical guide to understanding what the buyer really wants and how to build a winning response.

The real focus isn't just integration

When you look at this tender, the obvious focus seems to be on integrating services.

But look deeper.

Kent County Council is really after something more.

Consistency and accessibility for victims and survivors of domestic abuse.

This contract aims to bring together various fragmented services into a single, cohesive pathway.

Covering the period from 31 July 2027 to 31 January 2031, with potential extensions to 2034, it's about creating a seamless support system across Kent.

Think about what victims need most

Victims and survivors of domestic abuse need more than just access to services.

They need continuity.

And trust.

The Council wants a unified service that offers a consistent, person-centred experience.

If I were evaluating bids, I'd be looking for how well you understand the nuances of victim support.

Don't just offer services. Offer solutions.

It's tempting to list all the services you can provide.

But what Kent County Council is really looking for is how these services come together as a solution.

A solution that simplifies access and eliminates the barriers victims face.

I'd focus on showing how your approach will make this happen.

Remember the importance of local context

Kent has its own unique challenges and needs.

Recognising these will set your bid apart.

This isn't just about delivering a service—it's about delivering it in a way that fits Kent's specific landscape.

I'd highlight how your experience or approach is tailored to the local community.

Evidence always beats promises

One thing I noticed when I worked in the public sector was that almost every bidder claimed to deliver an excellent service.

Very few proved it.

If you have evidence, use it.

  • Case studies of past successes
  • Testimonials from service users
  • Data showing improved outcomes

These are more convincing than any promise.

Pay attention to what they say

The tender documents are clear.

They want a coordinated pathway of support.

They're not just talking about services.

They're talking about a systemic change.

If I were writing this tender, I'd focus on how my proposal aligns with this vision.

Overcoming barriers for SMEs

The Council acknowledges the need to consider lotting and reducing barriers for SMEs.

This is a significant point.

Think about how your bid can demonstrate value while also making opportunities accessible to smaller enterprises.

Integration shouldn't mean exclusion.

Keeping standards high over the long term

Consistency is key.

Especially in a contract that could last until 2034.

I'd want to see exactly what happens when someone calls in sick.

Or when demand unexpectedly increases.

Your proposal should outline robust systems for maintaining service quality over time.

One thing I'd keep reminding myself

The ultimate goal here is to improve the lives of those affected by domestic abuse.

As you prepare your bid, keep asking:

"Does this make life better for the victims and survivors?"

That question should guide every part of your response.

Common mistakes

Avoid submissions that:

  • Focus solely on integration without detailing the benefits to users
  • Overlook the specific needs of Kent's community
  • Lack evidence to back up claims
  • Ignore the potential for SME involvement
  • Fail to address long-term consistency and quality
  • Offer generic solutions not tailored to this contract

My Final Thoughts

What Kent County Council really wants is a seamless, integrated service that transforms the experience for victims and survivors of domestic abuse.

This contract is valued at £28,130,321 and aims to bring together previously fragmented services under one roof.

The emphasis on quality and accessibility means your written submission carries significant weight.

Make sure your proposal reflects the Council's vision for a person-centred, coordinated support system.

Thanks for reading.

I hope this guide has helped make public procurement feel a little less daunting. If it has, then it's done its job.

Kim
Founder, Bid Trawler

P.S. Got a question?

If you've got a question about anything you've read, or you're stuck on a tender, just send me an email.

Whether it's a quick question or you simply need pointing in the right direction, I'm always happy to help if I can.

kim@bidtrawler.com

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About our "How to Win This Contract" guides

Our guides are written using publicly available procurement information, including contract notices and published tender documents where available. They are designed to help suppliers understand the buyer's likely priorities and think more strategically about their approach. They are not based on any bidder's confidential submission, bespoke bid strategy or non-public procurement information.

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