Barnford Park Play Area Refurb Project

Kim Frater, founder of Bid Trawler
Written by Kim Frater
Former Public Sector Buyer • Founder of Bid Trawler • 40+ years' public sector experience
"I believe public procurement shouldn't be complicated. Every guide I write explains the process in plain English so you can bid with confidence."

3 minute read  •  Updated August 2026

A practical guide to understanding what the buyer really wants and how to build a winning response.

Remember the children

This tender isn't just about refurbishing play areas. It's about creating a safe, engaging environment for children to play and learn.

Yes, you're dealing with equipment and surfaces. But the real goal is to provide an experience that supports development and community well-being.

The project involves refurbishing old play areas, installing new play equipment and ensuring everything meets safety standards like BS EN 1176 and BS EN 1177. There's also landscaping and associated works like fencing and painting.

Think about safety, not just compliance

Every contractor will say they meet safety standards. But what Sandwell Metropolitan Borough Council really wants is assurance that their play areas will be safe for years to come.

If I were evaluating bids, I'd be looking for evidence of past projects where you've delivered safety beyond just ticking boxes.

  • How do you ensure long-term durability?
  • What materials do you use that go beyond standard requirements?
  • Can you demonstrate proactive maintenance strategies?

That's what I'd emphasise in your response.

Pay attention to what they say

The council clearly states that safety surfaces must comply with specific standards. They're not just mentioning this in passing. It's a core requirement.

This means your bid should clearly articulate how you'll meet or exceed these standards.

I'd also focus on how you plan to manage the project to minimise disruption to the local community. They won't want play areas closed longer than necessary.

Don't underestimate the value of landscaping

This project isn't just about equipment. It's about the whole environment.

The tender mentions both hard and soft landscaping. This suggests the council values the aesthetic and functional integration of the play area into Barnford Park.

I'd highlight any previous work that shows your ability to create inviting, cohesive spaces. Think about how your landscaping will enhance the play experience.

Evidence always beats promises

One thing I noticed when I worked in the public sector was that almost every bidder claimed to deliver excellent service. Very few proved it.

If you have evidence, use it.

For this tender, that might mean:

  • Testimonials from previous clients
  • Photos of completed projects
  • Safety records and compliance certificates
  • Awards or recognitions in the industry

Focus on long-term maintenance

This isn't a one-off project. Sandwell Council will be thinking about how the play areas will be maintained over time.

How will you ensure that everything remains in top condition?

I'd want to see exactly what happens when equipment needs repair or replacement. How quickly can you respond? What systems do you have in place to monitor wear and tear?

Consider the community impact

Barnford Park is a community asset. Your bid should reflect an understanding of how important this project is to local residents.

Think about how you can involve the community in the refurbishment process. Can you engage local schools or community groups? How will you communicate progress and any disruptions?

Show how you'll make life easier for the Council

Every contract creates work for the client. The best contractors reduce that workload.

If I were writing this tender, I'd be explaining how my management processes make life easier for Sandwell Council's project managers.

Consider how regular updates, clear communication and proactive problem-solving can give them peace of mind.

Common mistakes

Avoid submissions that:

  • Focus solely on price, ignoring quality and safety
  • Lack evidence of compliance with BS EN 1176 & BS EN 1177 standards
  • Ignore the importance of landscaping in the overall design
  • Fail to provide testimonials or case studies from similar projects
  • Overlook the need for a long-term maintenance plan
  • Neglect community engagement and communication
  • Make vague promises without concrete delivery plans
  • Miss the emphasis on reducing disruption during construction

My Final Thoughts

Sandwell Metropolitan Borough Council is looking for a partner who can deliver more than just a refurbished play area. They're seeking a contractor who understands the importance of safety, community and long-term maintenance.

The project value of £60,000 means every decision counts. Quality will likely weigh heavily in their decision-making, given the emphasis on safety and compliance.

That's why your written submission is crucial.

Make sure it clearly articulates how you'll deliver a play area that delights children, reassures parents and stands the test of time.

Thanks for reading.

I hope this guide has helped make public procurement feel a little less daunting. If it has, then it's done its job.

Kim
Founder, Bid Trawler

P.S. Got a question?

If you've got a question about anything you've read, or you're stuck on a tender, just send me an email.

Whether it's a quick question or you simply need pointing in the right direction, I'm always happy to help if I can.

kim@bidtrawler.com

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About our "How to Win This Contract" guides

Our guides are written using publicly available procurement information, including contract notices and published tender documents where available. They are designed to help suppliers understand the buyer's likely priorities and think more strategically about their approach. They are not based on any bidder's confidential submission, bespoke bid strategy or non-public procurement information.

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