SBC0826 ATHLETICS TRACK REFURBISHMENT WORKS AT RIDLINS STADIUM, STEVENAGE

Kim Frater, founder of Bid Trawler
Written by Kim Frater
Former Public Sector Buyer • Founder of Bid Trawler • 40+ years' public sector experience
"I believe public procurement shouldn't be complicated. Every guide I write explains the process in plain English so you can bid with confidence."

3 minute read  •  Updated August 2026

A practical guide to understanding what the buyer really wants and how to build a winning response.

Don't Focus Just on Resurfacing

When you see "athletics track refurbishment," it's tempting to think it's all about the new surface.

But that's just one part of it.

Stevenage Borough Council is really looking for a partner to enhance Ridlins Stadium, making it safer and more welcoming for athletes and visitors.

Yes, you're resurfacing a track.

But you're also renewing a community facility.

That's the real service here.

The People Who Use the Track

Think about the athletes, from school kids to seasoned competitors.

And the spectators who come to support them.

They all rely on a safe, well-maintained track.

If I were writing this tender, I'd focus on how the improvements will benefit these people.

Talk about safety, durability and usability.

Not just the technical specs of the surface.

Safety First

Safety is a critical aspect here.

The council will want to know how you'll ensure the site remains secure during works.

And how you'll minimise disruption.

I'd want to see how you plan to handle potential hazards.

And how you'll communicate with the stadium staff to keep everyone informed.

Evidence Always Beats Promises

If you're claiming your track surfaces are long-lasting, back it up.

Evidence always carries more weight than promises.

  • Testimonials from previous clients
  • Data on track usage and wear rates
  • Case studies of past projects

Show you've done this successfully before.

Pay Attention to What They Say

The tender notice makes it clear that a site visit is mandatory.

This isn't just a formality.

It's your chance to see the track's current condition and understand the challenges ahead.

You'll want to demonstrate in your submission that you took full advantage of this visit.

Mention specific observations and how they'll influence your approach.

The Importance of Compliance

Ensure you meet every regulatory and safety standard.

The council will expect this as a minimum.

But mention it.

Show them you're aware of what's required.

And that you'll keep the project compliant from start to finish.

Think About the Whole Term

This isn't just about getting the track done.

It's about maintaining quality over time.

How will you ensure the refurbished track stands up to regular use?

Consider ongoing maintenance and how you'll support the council after the work is complete.

One Thing I'd Keep Reminding Myself

This project isn't just a refurbishment.

It's about renewing a space that supports community and sports development.

If I were writing this tender, I'd keep the community impact front and centre.

Every decision should come back to enhancing the user's experience.

Common mistakes

Avoid submissions that:

  • Overlook the importance of the mandatory site visit
  • Focus solely on technical specs without community impact
  • Ignore safety and compliance details
  • Fail to provide evidence of past success
  • Neglect to mention ongoing support after completion
  • Assume price is the sole deciding factor
  • Miss the chance to personalise the bid to Ridlins Stadium
  • Underestimate the importance of communication during the project

My Final Thoughts

Stevenage Borough Council isn't just resurfacing a track.

They're investing in a community resource.

If I were evaluating bids, I'd want to see how a contractor plans to deliver not just a refurbished track, but a better experience for its users.

This project is about more than just laying a new surface.

It's about ensuring the track and the stadium are fit for purpose for years to come.

With a focus on quality over price, your written submission carries weight.

Show them you're the partner who can deliver on both the practical and community fronts.

Thanks for reading.

I hope this guide has helped make public procurement feel a little less daunting. If it has, then it's done its job.

Kim
Founder, Bid Trawler

P.S. Got a question?

If you've got a question about anything you've read, or you're stuck on a tender, just send me an email.

Whether it's a quick question or you simply need pointing in the right direction, I'm always happy to help if I can.

kim@bidtrawler.com

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Our guides are written using publicly available procurement information, including contract notices and published tender documents where available. They are designed to help suppliers understand the buyer's likely priorities and think more strategically about their approach. They are not based on any bidder's confidential submission, bespoke bid strategy or non-public procurement information.

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